Would You Do That To Your Mother?
GREENWICH April 23, 2019 Jeanne Bliss has written another fantastic book "Would You Do That to Your Mother?" It is a humorous and fast paced analysis of what is right and what is wrong with how many businesses treat their customers. It is a crisp message for companies who are overly focused on rules, procedures and compliance and fail to fully consider the perspective of their customers. What if your customer was your mother? Would you treat her the way you treat your customers now?
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Senior Executive Recruiting in Media, Technology and Business Services